Reflecting on W2015 COM 4500 Leadership Communication service learning project with TechTown Detroit

TechTown

It’s summer at Wayne State University, but before we leave the Winter 2015 Semester too far behind, I want to take the time to recall and celebrate a wonderful collaboration with Detroit-based innovation hub and entrepreneurial development space, TechTown. It was through Dean Matt Seeger at the WSU College of Fine, Performing, and Communication Arts that I met with TechTown’s outgoing chairperson, Leslie Smith, and her amazing team of “warriors.” Leslie was fascinated to learn about organizational communication, and the different perspectives of organizational practice a communicative perspective to research can help explore. And she was especially interested in my proposal to use TechTown as a research site for my undergraduate Leadership Communication (COM 4500) class for W2015.

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Transformational CSR Leadership: “Triple Transformation” for Best Practice

A version of this post appeared in CSRWire Talkback.

We often hear about transformational leaders in popular media. These individuals are supposed to be larger than life, provoking and implementing deep-seated changes in established systems. But this way of thinking about leaders and transformations ignores several key issues, especially in the context of environmental sustainability and corporate social responsibility (CSR).

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Where’s the Leadership in CSR?

This post also appeared in CSRWire Talkback.

lead

One of the projects I’m currently working on examines the role of leadership in corporate social responsibility. The first thing that struck me while going through all the available CSR material was how little it had to say on leadership, compared to (say) stakeholdersthe “business case” or even global/local adaptations. Oh, we throw the term “leadership” around a lot when we talk about “leading corporate citizens” or visionary CEOs (and the not-so visionary ones, à la BP’s Tony Hayward), but few practitioners and scholars actually think about the leadership concept.

So why does it make sense to think about leadership in CSR?

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The 5-Step Primer: Culture, CSR, and Globalization

This post also appeared in CSRWire Talkback.

steps

What then would a glocal approach to CSR entail? Here’s a 5-step primer:

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