Tag Archives: stakeholders

Communicating that Research is Inherently Practical and Applied

Exhorting academics to talk candidly and plainly about their research with broader publics is not exactly new. What IS new, though, in this recent op-ed piece published in the Chronicle of Higher Education, is linking it explicitly to the research-generation goal of a university, which most policymakers and publics seem to be in the dark about, or […]

How can we “translate” Sustainability effectively?

At the close of my recent talk on “Organizing/Communicating Sustainably” at Central Michigan University, someone in the audience asked me, predictably enough, what hope there was for meaningful systemic change, given the preponderance of cultural, structural, and moral obstacles both in the U.S. and worldwide. My response hinged around the very communicative concept of translation.

Engaging Students: CSR meets Higher Education

This post also appeared in CSRWire Talkback. I had the good fortune of attending the recently concluded Water Summit 2012 in Milwaukee. A key theme that kept coming up, over and over was engaging youth. Whether it was in references to the exchange program between American and Indian universities to promote aquaponics among water- and land-scarce communities, or […]

Where’s the Leadership in CSR?

This post also appeared in CSRWire Talkback. One of the projects I’m currently working on examines the role of leadership in corporate social responsibility. The first thing that struck me while going through all the available CSR material was how little it had to say on leadership, compared to (say) stakeholders, the “business case” or even global/local adaptations. Oh, we […]