How can we “translate” Sustainability effectively?

translate

At the close of my recent talk on “Organizing/Communicating Sustainably” at Central Michigan University, someone in the audience asked me, predictably enough, what hope there was for meaningful systemic change, given the preponderance of cultural, structural, and moral obstacles both in the U.S. and worldwide.

My response hinged around the very communicative concept of translation.

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Upcoming Talk at Central Michigan U.: “Communication and Social Action” Conference

cmu

I am so thrilled to be headed to Central Michigan University next week, to deliver a talk at the 15th annual “Communication and Social Action” conference, organized by the Department of Communication and Dramatic Arts! My talk is tentatively titled “Organizing/Communicating Sustainably” — not very original, perhaps, given the title of this website, but representative nevertheless of my program of research, which explains my thrill.

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Transformational CSR Leadership: “Triple Transformation” for Best Practice

A version of this post appeared in CSRWire Talkback.

We often hear about transformational leaders in popular media. These individuals are supposed to be larger than life, provoking and implementing deep-seated changes in established systems. But this way of thinking about leaders and transformations ignores several key issues, especially in the context of environmental sustainability and corporate social responsibility (CSR).

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Engaging Students: CSR meets Higher Education

This post also appeared in CSRWire Talkback.

I had the good fortune of attending the recently concluded Water Summit 2012 in Milwaukee. A key theme that kept coming up, over and over was engaging youth.

Whether it was in references to the exchange program between American and Indian universities to promote aquaponics among water- and land-scarce communities, or connecting women-and-child literacy programs to indigenous water management systems, engaging future generations was salient throughout the two-day event.

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